The Process of Creativity…
I’ve spent quite a bit of time over the last few weeks considering my personal creative process. It started with this post over on 1AmongMany where I shared a photo from the middle of a recent pitch preparation. The walls were covered in scribbles that were on their way to becoming our pitch deck, and Tom commented off-handedly that I should snap a photo of the room and share it as a demonstration of the way I work.
After doing just, that, I ended up talking about it with Deb Morrison, one of my former UT professors (who now heads things up out in Oregon). Turns out, she’s working on a project about the creative process of young creative professionals. As part of that project, she asked me to draw out my creative process, a task that sounds relatively simple but inevitably isn’t…
The result was actually two drawings, one from a company perspective - a “how do we work” evaluation - and another from a personal perspective - a “how do I work” evaluation. While not necessarily all-encompassing (these were done quickly), it was an interesting experiment to try to put into words and images a process that happens almost without thought. Here’s the original photo as well as the resulting process charts:
I’m really interested though, how does YOUR process differ? What steps would you change?
